This project all started by sitting at coffee (where most great ideas happen) with my sister Hillary Bailey. We came up with a book safe concept because a lot of my work is narrative based… So we thought a book would be a good way to tell my story!!
So I started doing research on how to get all the items for the promo and started designing the logo’s and layouts and figuring out all the different pieces needed to make this happen. So one of the main things I needed was drawings of some of my images but since I can’t draw I asked a good friend Dylan Reeker who happens to be an amazing illustrator to make some drawings of my images for me. After a lil back and forth we came up with the look of the drawing and I couldn’t be happy with what he came up with!!
Once I finally got all the items needed I called a good friend of mine Jeik Catlin Ficker Williams of TANLINE PRINTING (firstname.lastname@example.org) (who happens to be an amazing screen-printer and came up with amazing solutions for the problems that come with having a big imagination!!) So I explained the project and he was in… Luckily for the price of homie-hook-up, so I made several trips to his house were we screen printed the cozies, books, sunglasses, stickers, and boxes!!! I think we did something like 2500 prints all together!! It was pretty crazy and a tedious task…
After finishing all the printing I started to packaging each book which included… sunglasses, a cozy, two ice coffee packages, a call to action free t-shirt postcards, 7 postcards with my images on them, 4 tattoos, and a business card. Everything I put in the book is was ment to tell people a lil bit about myself… For example I only drink ice coffee, I have Tattoos, I drink beer, and I like crazy sunglasses!! So I started the daunting task to package all these packages and I couldn’t have done it with out the amazing help of Michelle Casey after three long days of packaging building boxes and labeling each package we finally made it to Fedex at 3am on the third day and sent THE CRAZY BOOK PROMO out!!
Then PDN decided to write an article on it!
SPECIAL THANKS TO MY MOM AND EVERYONE WHO HELPED WITH THE MAKING OF THIS PROMO I COULDN’T HAVE DONE IT WITH OUT YOU.
I WOULD ALSO LIKE TO DEDICATE THE BOOK TO MY DAD (DAVID BAILEY) I LOVE AND MISS YOU AND YOUR CREATIVITY AND SPIRIT HAS MADE EVERYTHING I DO POSSIBLE!!